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If you’re here, you’re probably a lot like me and trying to build something beautiful from home. Maybe you’re launching an Etsy shop during naptime, building a service biz between preschool pickups, or brainstorming your next big idea during snack breaks.
You’re not just a mom, you’re a small business owner and mompreneur! And that’s something to be proud of, no matter where you’re at in the process.
But let me guess..the branding and design side of things is stressing you out?
You are not alone.
Most of the stay-at-home moms I create for tell me the same type of thing:
“I just want my little business to look professional, but I don’t have time to figure out Canva, colors, or logos.”
Trust me, I’ve been there. It’s easy to get lost in the posts about branding your business and how “simple” it is to DIY. Which makes it even more frustrating when it’s just NOT working, and you end up wasting precious time.
That’s exactly why I created my services, especially my branding kits for small businesses, to help you get a cohesive look without spending hours designing it all yourself. Whether you’re just starting out or ready to go all-in, there’s a kit to match your season of business.
Let’s find yours…
Why Branding your small business Matters, right away!
Branding your business isn’t just about pretty colors and cute fonts. It’s about creating a trustworthy, professional presence that helps your audience know, like, and trust you — faster.
Tackling this right away will make your life so much easier..But if you’re already making sales without a clear brand, it’s not too late! Bringing it all together with a cohesive brand look will amplify any results your seeing, by a lot.
A great brand can:
- Make your Instagram feed, website or Etsy shop look clean and cohesive. This builds trust with your audience.
- Help you show up confidently, knowing everything looks as good as your product or service. Mindset is everything when launching a brand. Not only will it help you grow, but you deserve to feel great about this.
- Save you tons of time trying to create designs from scratch and modge-podging free templates. It’s a no-brainer. Spend your time on your product/service and don’t waste your time + motivation on the tedious design stuff.
Even if you’re still in that “messy middle,” (different design elements in different places) your brand can still feel legit and polished. And that’s where my branding kits come in.
Meet the Branding Kits
Designed for the girls Building Big Dreams from home!
Here’s a breakdown of my 3 signature branding packages for small businesses. Created for other mompreneurs like me, side hustlers and small business owners.
MINI BRANDING KIT
Just starting, just need the basics!
You’re testing the waters! Maybe it’s your first Etsy listing or you’re trying out a new service. You don’t need everything, you just want to look clean, consistent, and professional from day one. That way you won’t have to go back and spend hours redoing your hard work.
This branding package includes:
✔ Style Board
✔ Primary Logo
✔ Sub Logo
✔ Color Palette
✔ Two Fonts
✔ Banner Design
✔ 4 Social Media Post Templates
Perfect for: the early-stage mama who wants her Etsy shop, ecommerce shop, or social feed to look legit, without the tech stress or time commitment.
FULL Branding Kit
Ready to level up your look!
You’re gaining traction, yay! You’re ready to take your business up a notch. You want your Instagram, Pinterest, or homepage to reflect the quality of what you’re creating.
This branding package includes:
✔ Style Board
✔ 2 Primary Logo Variations
✔ 2 Sub Logo Variations
✔ Color Palette
✔ Font Selection
✔ Banner Design
✔ 8 Social Media Post Templates
✔ 5 Instagram Highlight Covers
✔ Brand Pattern/Texture
✔ Business Card Design
Perfect for: the mama who’s growing her side hustle into a real brand, and needs visuals that reflect this commitment.
DELUXE Branding Kit
Your all-in, let’s make it official!
You have a vision, a product or a service that’s finally working. Now you’re ready for a fully cohesive look across every platform! From Instagram, to your website, to your Etsy (or your storefront of choice!).
This branding package includes:
✔ Style Board + Brand Guidelines
✔ 2 Logo Variations
✔ 2 Sub Logos
✔ Color Palette
✔ Brand Pattern
✔ 2 Font Selections
✔ Business Card Design (Front & Back)
✔ Website/Social Banner
✔ 12 Social Media Post Templates
✔ 5 Instagram Highlight Covers
✔ 4 Instagram/Facebook Story Templates
✔ Email Signature Design
Perfect for: the mompreneur who’s ready to FEEL like a pro and build a strong visual brand that grows with her.
So… Which Branding Kit Is Right for You?
Ask yourself this:
- Are you still testing out your small business idea, or ready to go all in?
- Do you want help creating branded graphics and templates?
- Are you planning to launch a website or grow your audience on Instagram, Pinterest, or Etsy?
If you’re not sure, start small and build as you go! The point is to stop stressing over the design and finally look like the brand you’re becoming. Your audience will take you more seriously when your brand feels professional, even in the early days.
Final Thoughts for Stay-at-Home Moms Starting a Business
Girl, I see you.
You’re raising babies and building a dream, and that’s no small thing.
You don’t have to DIY your brand or feel embarrassed by graphics that don’t reflect your vision. Let me help you create a brand that looks as good as the business you’re building.
You deserve to feel proud every time you send someone to your shop, post on Instagram, or promote your offers.
It’s SO meaningful and empowering to be proud of the work you do and the content you create. I love helping other stay-at-home moms build brands that feel beautiful, professional, and true to them.
If you found this post helpful, don’t forget to pin it for later! 👇🏼
I can’t wait to work together,
🤍 Jeanna
💻 Shop Branding Kits for Small Businesses on Etsy → CraftedByJeanna
Do you have questions? Let’s talk!
📧 Email me at craftedbyjeanna@gmail.com
📲 DM me on Instagram @craftedbyjeanna
👇 Or fill out the form below
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